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Direct-to-consumer advertising of prescription drugs in Canada what are the public health implications?  Cover Image E-book E-book

Direct-to-consumer advertising of prescription drugs in Canada [electronic resource] : what are the public health implications? / Barbara Mintzes.

Record details

  • Physical Description: 1 electronic text (172 p.) : ill., digital file.
  • Publisher: [Toronto, Ont.] : Health Council of Canada, 2006

Content descriptions

General Note:
"January 2006."
CatMonthString:january.23
Issued as part of the desLibris documents collection.
Multi-User.
Bibliography, etc. Note:
Includes bibliographical references.
Type of Computer File or Data Note:
Text (HTML), electronic book.
System Details Note:
Mode of access: Internet.
Terms Governing Use and Reproduction Note:
Access requires VIU IP addresses and is restricted to VIU students, faculty and staff.
Access restricted by subscription.
Issuing Body Note:
Made available online by Canada Commons.
Subject: Drugs > Marketing.
Pharmaceutical industry > Canada.
Adherence (medicine)
Adjustment disorder
Advertising
Antidepressant
Clinical medicine
Direct-to-consumer advertising
Drugs
Esomeprazole
Food and drug administration
Health
Genre: Electronic books.


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