Segmenting the women's market : using niche marketing to understand and meet the diverse needs of today's most dynamic consumer market
Record details
- ISBN: 1557385610 :
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Physical Description:
print
xv, 346 p. : ill. ; 24 cm. - Publisher: Chicago, Ill. : Probus, c1994.
Content descriptions
Bibliography, etc. Note: | Includes bibliographical references and index. |
Search for related items by subject
Subject: | Women consumers -- United States Shopping -- United States Marketing -- United States |
Available copies
- 1 of 1 copy available at Vancouver Island University Library.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Circulation Modifier | Holdable? | Status | Due Date | Courses |
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VIU Library - Nanaimo Campus | HF 5415.1 L44 1994 (Text) | M010022481 | STACKS | Volume hold | Available | - |